Celebrity Games Performance in Nigeria Q2 2025

The second quarter of 2025 witnessed diverse trends in the performance of the top five celebrity games in Nigeria on a unified platform, incorporating both iOS and Android data. These insights are sourced from Sensor Tower, where more detailed analytics can be found.

Lamar - Idle Vlogger by CrazyLabs LTD showed a fluctuating pattern in weekly revenue, starting with $8 and peaking at $121 near the end of June. Downloads saw a dip early in the quarter but recovered to 8.3K by the last week of June. Active users experienced a decline initially but rebounded to over 18K by quarter's end.

The President from Coco Play By TabTale maintained steady weekly downloads, peaking at 1.4K in mid-April. Active users hovered around 7K at the quarter's start, decreasing slightly but remaining stable around 5.8K by June.

Streamer Rush: Dress & Impress by MagicLab observed modest download numbers, with a peak of 560 in early June. Active users increased significantly to 931 in early June but tapered off to 291 by the end of the quarter.

My Gamer Life from GAMURS Group had a slow start with downloads, peaking at 594 in late April before stabilizing around 215 by the end of June.

Trump's Empire: Idle game by MTAG PUBLISHING LTD saw a steady increase in downloads, starting at 344 and rising to 334 by the end of the quarter. Active users showed a gradual increase from 458 to 394 over the same period.

These trends reflect the dynamic nature of the gaming market in Nigeria, highlighting the varying appeal and engagement levels of celebrity-themed games.